GenAI adoption for enterprise: Why 50k+ TELUS users choose Fuel iX Copilots

Read how 50,000+ TELUS users accelerate enterprise GenAI adoption with Fuel iX Copilots. Learn how to implement AI securely, avoid vendor lock-in, and save up to 50% compared to traditional solutions.

February 5, 2025

It’s 2025, and business leaders are no longer mulling over whether to adopt generative AI, but rather how fast they will adopt it. How do you bring this powerful tech into your company without putting everything at risk?

This post explores the challenges of GenAI implementation and introduces Fuel iX Copilots as the solution for enterprises ready to implement its full potential without compromising security or flexibility.

We’ll cover:

  • Why GenAI matters for your business today
  • What the C-suite needs to know about AI risk and reward
  • The rise of shadow AI in the workplace
  • Synergistic AI adoption: Breaking free from the triple lock-in
  • Why Copilots is your path to secure enterprise AI
  • 6 ways Copilots delivers value to enterprise leaders

Why GenAI matters for your business today

The adoption of generative AI in the enterprise sector is accelerating at a breakneck pace. According to McKinsey's latest report, 65% of organizations are now regularly using generative AI, nearly doubling from just ten months prior. Deloitte's latest findings reveal that two-thirds of organizations (67%) are increasing their GenAI investments, driven by strong value to date.

This surge in adoption reflects a clear shift from experimentation to implementation at scale, with tangible results following fast. According to Forrester:

  • 42% of companies report improved customer experience
  • 40% note increased employee productivity
  • 34% have seen boosted revenues

These stats underscore the potential of AI to drive significant business value when properly implemented.

However, the road to successful GenAI adoption carries considerable risk.

What the C-suite needs to know about AI risk and reward

While AI can dramatically improve business operations, improper or poorly devised AI adoption can be costly and disruptive.

Gartner predicts that 30% of GenAI projects will be abandoned by 2025 due to poor data quality and risk controls. This sobering forecast highlights the need for robust data management and risk assessment in enterprise AI implementation.

The challenge for leadership is clear:

How to balance the urgent need for innovation with the imperative of security and control. The stakes are higher than ever, and the pressure to make the right decisions is intense.

The rise of shadow AI in the workplace

Over 50% of employees on the ground are forging ahead with AI adoption, driven by the desire to enhance personal and team-level productivity and streamline their work. This phenomenon has led to the rise of "Shadow AI" — the unauthorized use of AI tools in the workplace.

The proliferation of Shadow AI creates new challenges for organizations, including potential security risks and data privacy concerns.

Reality check: Your employees are already using AI

Whether you approve it or not, your workforce is using AI tools to boost productivity. It's time to get ahead of the curve and provide secure, company-approved solutions before shadow AI becomes your biggest security risk.

Synergistic AI adoption: Breaking free from the triple lock-in

Enterprise leaders often face what seems like an AI adoption paradox: choosing between security or innovation, stability or agility, control or flexibility. But this is a false dilemma. Modern AI strategies prove these elements can work together synergistically.

You can have both control and flexibility. Security can bolster innovation, and stability can fuel agility. Yet, despite the potential for this balanced approach, many current market offerings still result in a triple lock-in:

  1. Tying organizations to specific models or model families
  2. Limiting choices of cloud providers
  3. Restricting application flexibility

This lock-in severely limits an organization's ability to adapt to the rapidly evolving AI landscape and hinders long-term AI strategic thinking.

Why Copilots is your path to secure enterprise AI

Enter Copilots, an in-production platform from TELUS Digital Experience, designed to break through the barriers of GenAI adoption. Copilots offers a unique, model-agnostic approach that ensures organizations aren't constrained by single-vendor limitations, opening up possibilities across the AI landscape.

Key features of Copilots include:

  1. Model-agnostic platform with access to 30+ premium LLMs
  2. Access to industry-leading AI models from Gemini, OpenAI, Meta, and Anthropic
  3. Multi-modal: Generate and interpret text, images, and computer code
  4. Create customizable Copilots grounded in your data in minutes
  5. Enterprise-grade encryption and granular controls to protect sensitive data

6 ways Copilots delivers value to enterprise leaders

For C-level executives and enterprise decision-makers, Copilots offers a compelling solution to the challenges of GenAI adoption:

  • Scalable pricing for Enterprises: Centralize your AI spend, and save up to 50% compared to hyperscaler options.
  • Security without compromise: Implement AI initiatives with confidence, leveraging enterprise-grade protection measures developed and battle-tested daily by TELUS and TELUS Digital for our own critical operations.
  • Flexibility and future-proofing: Avoid vendor lock-in and maintain the agility to adapt to the rapidly evolving AI landscape.
  • Immediate access to top-tier AI: Leverage the power of industry-leading AI models without the need for extensive in-house development.
  • Risk mitigation: Address the challenges of Shadow AI by providing employees with a secure, enterprise-approved platform for AI-driven productivity.
  • Strategic advantage: Stay ahead of the competition by implementing a robust, scalable AI strategy that can evolve with your business needs.

As Sho Modica, Head of Product for Copilots, emphasizes:

"We've built Fuel iX Copilots to solve the enterprise AI equation. Organizations can now confidently deploy AI at scale, knowing they have the flexibility to adapt as technology evolves, without sacrificing security or control. This isn't just about making AI enterprise-ready – it's about making enterprises AI-ready."

Over 50,000 users trust Copilots for their enterprise AI needs. The numbers speak for themselves: while other companies struggle with vendor lock-in and security risks, Copilots users are already deploying AI safely across their organizations. Your competitors are moving forward with AI adoption - and you can too. 

Join the industry leaders who have chosen Copilots as their secure, flexible AI solution. Contact us today to see how Copilots can transform your enterprise AI strategy.

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